Gartel Florida Series
"Miami and the Millennium"
Redux 1995 - 2012
"THE COURTHOUSE INSTALLATION"
Downtown Miami Lightbox Project - Flordia Series
MIA
MIAMI AIRPORT COMISSION BACKSTORY:
"Early in 1997 I won and installed the first digital public art commission at Concourse F, MIA. It consists of 19 back lit light boxes which are the images in this series.
The Miami International Airport is a multi-cultural, multi dimensional nucleus. I experienced this first hand by arriving back on Northwestern Airlines from Frankfurt, Germany into Miami International. While the airport is a gateway to South America, it welcomes visitors from all over the world to this vibrant international city, Miami.
Art in the airport should fulfill the welcoming mission, embracing its visitors to a warm and friendly city. As a seasoned traveler myself, I have been to many airports and understand that the initial reaction upon immediate arrival at an airport is most critical. It sets the tone for one's extended visit to that city.
South Florida has a plenitude of diversity, a richness of cultures and activities. Thus, when people come to visit the region for business or vacation, they expect to have a stay which uplifts their human spirits. The concept of "getting away" allows the mind to expand and open to new experiences. Truly the landscape, climate and people are the key components, orchestrating human interactions.
The light box project addressed and graphically depicted the above issues. It was my goal to reach out to all passengers arriving in Miami and inform them of the many aesthetic beauties offered by South Florida, with its numerous landmarks and enriching activities, both physical and psychological. I wanted to evoke an emotional response, and the feedback over the years told me it did.
I photographed various towns/cities adjacent to Miami International. These areas all offer unique dimensions of the region, like facets of a diamond. "South Beach", as demonstrated by the artwork in its final form, emphasizes the natural beauty of its people in everyday situations. My objective was to capture ethnic diversity as well as the refurbished and gentrified classical architecture of the Art Deco Era. Photographing the vibrancy of contemporary culture in South Beach, playground of the "Beautiful People", tantalizes the senses.
Utilizing my digital camera, I was able to capture images electronically and view, edit and store my pictures in an orderly data base in which to orchestrate a cohesive, narrative collage on each specific region. The computer as a creative tool enabled me to layer the fabric of culture in its diversity. Most of my "digital collages" have between 30-40 images juxtaposing each other. I photographed over 4,000 images for the project.
It was my goal to give Miami International passengers the most in-depth, comprehensive, creative, visual documentary this area has to offer." --L. Gartel, "Looking Back", 2008
"Early in 1997 I won and installed the first digital public art commission at Concourse F, MIA. It consists of 19 back lit light boxes which are the images in this series.
The Miami International Airport is a multi-cultural, multi dimensional nucleus. I experienced this first hand by arriving back on Northwestern Airlines from Frankfurt, Germany into Miami International. While the airport is a gateway to South America, it welcomes visitors from all over the world to this vibrant international city, Miami.
Art in the airport should fulfill the welcoming mission, embracing its visitors to a warm and friendly city. As a seasoned traveler myself, I have been to many airports and understand that the initial reaction upon immediate arrival at an airport is most critical. It sets the tone for one's extended visit to that city.
South Florida has a plenitude of diversity, a richness of cultures and activities. Thus, when people come to visit the region for business or vacation, they expect to have a stay which uplifts their human spirits. The concept of "getting away" allows the mind to expand and open to new experiences. Truly the landscape, climate and people are the key components, orchestrating human interactions.
The light box project addressed and graphically depicted the above issues. It was my goal to reach out to all passengers arriving in Miami and inform them of the many aesthetic beauties offered by South Florida, with its numerous landmarks and enriching activities, both physical and psychological. I wanted to evoke an emotional response, and the feedback over the years told me it did.
I photographed various towns/cities adjacent to Miami International. These areas all offer unique dimensions of the region, like facets of a diamond. "South Beach", as demonstrated by the artwork in its final form, emphasizes the natural beauty of its people in everyday situations. My objective was to capture ethnic diversity as well as the refurbished and gentrified classical architecture of the Art Deco Era. Photographing the vibrancy of contemporary culture in South Beach, playground of the "Beautiful People", tantalizes the senses.
Utilizing my digital camera, I was able to capture images electronically and view, edit and store my pictures in an orderly data base in which to orchestrate a cohesive, narrative collage on each specific region. The computer as a creative tool enabled me to layer the fabric of culture in its diversity. Most of my "digital collages" have between 30-40 images juxtaposing each other. I photographed over 4,000 images for the project.
It was my goal to give Miami International passengers the most in-depth, comprehensive, creative, visual documentary this area has to offer." --L. Gartel, "Looking Back", 2008
2011 - 2012 Renovation Story - Gartel's Miami
View the Renovation story & the Courthouse Installation here:
http://gartelmuseum.weebly.com/installation.html
WELCOME TO MIAMI
"Hot, Hot, Hot"
Destination Resort, Cosmopolitan Melting Pot, Art & Culture Center
(c)2012, Laurence Gartel, All Rights Reserved